Speaker Bio
Mairead is the VP of Analytics and Business Intelligence at Bloom & Wild, a disruptive flower and gifting brand, operating across 8 European countries.
A commercially focused analytics expert who aims to ensure that every key business decision is data driven. Mairead is credited with building out the analytics team, which has supported the business as it scaled from a few thousand deliveries in its core UK market, to today where it services millions of customers across three strong local brands in eight countries. She has a previous background in marketing and media analytics including dunnhumby and BSkyB.
Fun Fact: My Mum used to share a room with the singer Enya.
