In the competitive world of smart TVs, it’s not enough to simply offer cutting-edge technology at an attractive price point. Consumers demand a seamless and enjoyable user experience, one that is both accessible and feature-rich and the operating system that powers the TV is now as important as the hardware.
In this session, Andrea Monge, Technical Program Manager at Roku takes you through the journey to uncover how software plays a pivotal role in fulfilling system and commercial requirements to deliver the defining elements of a compelling Smart TV experience in 2023
Session Key Takeaways:
- Discover how software engineering plays a pivotal role in shaping the user experience of smart TVs
- Gain insight into the cross functional product development process required to deliver a delightful TV user experience
- Learn about how machine learning and experimentation can fuel a continuous improvement cycle, keeping products perpetually user centric
This session is for…software engineers interested in building complex systems and anyone interested in the smart TV market such as product managers, designers, content providers and marketing professionals.
Session sponsored by: